Octane by Dealer Authority

Octane.
Marketing in
overdrive.

Octane brings SEO, paid search, and social media together in a custom marketing strategy built around your dealership.

One consistent message. From the first ad to the landing page—and across the traditional marketing you already have in motion.

YOUR DEALERSHIPYOUR MONTHLY GOALS
OCTANEONE COHESIVE STRATEGY
SEOCustom content
PPCPaid search
SOCIALYour identity
AI SEARCHGEO + AEO
Aligned with your traditional advertising
Custom strategy
Consistent messaging
Connected campaigns
Octane brings it all together

Your entire marketing strategy.
Working together.

From your monthly offers to your dealership’s brand, Octane brings your marketing into alignment. We work with your team and existing vendors to coordinate messaging, creative, and landing pages across channels—so shoppers encounter a consistent story wherever they find you.

IT STARTS WITH YOUR DEALERSHIPYour goals. Your brand. Your monthly offers.
OCTANEStrategy Creative Coordination

SEO +
AI Search

Custom content
GEO + AEO

Paid
Search

Search campaigns
Inventory advertising

Social
Media

Posts and ads
Customer engagement

Website +
Landing Pages

Matching offers
Consistent messaging

Traditional
Advertising

Coordination with
radio, print, and vendors

One dealership. One consistent message.

One direction for your team and vendors.

We assess the branding and promotions already in motion, then work with your team and existing advertising partners to carry that direction across digital channels. From mobile to desktop, banner ads to radio spots, the messaging, incentives, and artwork stay aligned with your dealership’s monthly goals.

Custom work. Connected from the start.

Don’t settle for syndication. Your social posts, paid search campaigns, and landing pages should reinforce the same story. Octane coordinates that work around your dealership’s identity, with relevant content for search and AI discovery through GEO and AEO.

Inside your Octane strategy

Built together.
Built for your dealership.

01 / SOCIAL

Social media
with your identity.

Explore Social Media ↗

Our team creates tailored social posts around the brands you sell, local events, and the unique aspects of your dealership. Every post reflects your store’s identity instead of syndicated content shared across multiple dealership pages.

Authentic communication matters. We monitor and engage with customer comments and reviews, and use audience targeting to help connect your message with in-market shoppers.

View the Social Media Case Study ↗
02 / SEO

Content that helps
shoppers decide.

Explore Automotive SEO ↗

Our search engine optimization team creates high-quality, custom content for people researching their next vehicle. Informative landing pages help shoppers understand their options without relying on dense, technical vehicle descriptions.

We emphasize what makes your dealership different, from community involvement to customer service, so your content gives shoppers a reason to choose your store.

View the SEO Geo-Targeting Case Study ↗
03 / PPC

Paid search.
Personal attention.

Explore Automotive PPC ↗

Our automotive pay-per-click experts create custom paid search campaigns with the goal of attracting more in-market shoppers to your website and showroom.

Campaigns receive ongoing review and optimization. As Google changes, our team tests and refines the strategy, focusing on relevant clicks and efficient use of your budget. Technology supports the work; dedicated automotive specialists guide the decisions.

Dealership salesperson helping a customer explore a vehicle
Super-charge your marketing

Your dealership
isn’t a template.

Your marketing shouldn’t be either.

Octane is a fully customizable approach to automotive digital marketing. Our teams work together on social posts, paid search campaigns, and articles that reflect your dealership.

We bring automotive experience to the strategy and coordinate the details across channels, keeping your brand and monthly priorities at the center of the work.

Schedule a Call
See the work behind the strategy

Custom content.
Connected experiences.

Octane carries the campaign message into the landing page. Vehicle imagery and a consistent shopping theme connect the ad with what shoppers find on your website.

FEATURED SEO CASE STUDYSnyder Auto GroupExplore the dealership’s SEO story ↗
Octane dealership landing page example displayed on a tablet
Your next opportunity starts here

Let’s put your marketing in overdrive.

Tell us about your dealership, your market, and your goals. Let’s talk about how Octane can bring your marketing together.

Where do you want to grow?Search visibility · Paid search
Social media · Local marketing
888.963.9617 sales@dealerauthority.com

Start the conversation.

Tell us a little about your dealership.

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