Are you an incredible writer?
Dealer Authority is seeking talented and creative independent contractor writers to work with our team of professional automotive digital marketers. Automotive SEO experience is a plus but not required. Our ideal candidate must excel at creative, engaging content creation, and self-motivated. Other key attributes are reliable and communicate effectively with team members.
If you are a rock star content creator with a passion for automotive please apply on our Dealer Authority Careers page to be considered for the position.
More About Dealer Authority’s Automotive SEO
Custom Content Creation
Dealer Authority helps you stand out from the competition with our custom onsite and offsite content for your dealership. Most content written on dealership’s websites focuses on the features and technical specifications of models. We know it is equally important to tell your story on why consumers should buy from your dealership.
Dealer Authority analyzes the demographics of your area. Our strategists create content that relates to the consumers most likely to purchase specific models. We also focus content geographically on conquest markets while defending your market from the competition.
Dealer Authority is constantly testing and developing new page layouts for their effectiveness to produce leads. We want our clients to use the pages we build as landing pages for all of their paid traffic because they are proven to convert.
Dealer Authority has a unique link building strategy in the automotive industry. The industry is flooded with SEO companies that only focus their efforts on the onsite content creation. They put very little emphasis on offsite content. This is because it is much easier and less expensive to write content on a dealership’s website. Compared to building relationships to write offsite content and link back. The offsite publications should be diverse but also have relevance to your website. A blog is not enough!
It is important to understand which keywords generate the most traffic from consumers in all stages of the buying cycle. We analyze the keywords in your area with feedback from you in our strategy meetings. We track the performance of the keywords constantly moving our focus further out geographically from your dealership as we grow your presence on page one of SERPs.