by Dealer Authority | Jan 3, 2022 | Automotive Industry, Business, Philosophy
The Year of Big Challenges and Creative Solutions The auto industry persevered through another unprecedented year of challenges affecting every aspect of the business. Now, let’s look back at the wild ride that was 2021 and see what experts predict for 2022. Broken...
by Brian West | Sep 3, 2019 | Automotive Advertising, Philosophy
What car dealers can learn from Popeyes Over the last week, we’ve seen hundreds of news stories about Popeye’s new chicken sandwich and its inevitable feud with Chick-fil-A. But there’s an underlying message that advertisers, marketers, and social...
by Brooke Mikuski | Jun 19, 2019 | Automotive HR, Business, Philosophy
To be yourself in a world that is constantly trying to make you something else is the greatest accomplishment.Ralph Waldo Emerson There’s a lot of chatter these days on “being your most authentic self” at work. Ever since Facebook COO Sheryl Sandberg gave an inspiring...
by Brooke Mikuski | Apr 24, 2019 | Philosophy
I have no clue what I’m doing and everyone is going to know. I don’t deserve to be here. I only got the job because my co-worker recommended me and I interview well. – The Imposter Sound familiar? It’s possible that while you’re navigating your current job,...
by Brian West | Apr 10, 2019 | Automotive HR, Philosophy
There’s a strange misconception floating around the automotive industry that millennials (people born between 1981 and 1996) are somehow less inclined to work hard, be motivated, or be part of a strong sales team. Well folks, sit down and be prepared to possibly get...
by Brooke Mikuski | Apr 8, 2019 | Dealer Authority, Philosophy
What’s the spirit of life if not to be adventurous? Taking risks and earning rewards is a big part of what drives our team, and that’s why “Be Adventurous” is our final pillar of values here at Dealer Authority. 1. Inquisitive Minds As mentioned in a previous pillar,...
