by Tyson Madliger | Dec 17, 2014 | Automotive SEO, Dealer Authority, Dealer Tips, General, News
It is with extreme excitement and a hint of sadness that we bring 2014 to a close with a “last call” of sorts. As search, social, and content continue to merge into a unified strategy for car dealers, we will be launching our new services in early 2015. As...
by Tyson Madliger | Sep 29, 2014 | Automotive Conferences, Automotive Social Media, Dealer Authority, Dealer Tips, General, News
Let’s take out of the equation that I’m an extremely competitive person. This is the car business. If you’ve been successful in it, chances are you’re just as competitive as I am. This isn’t about packing a room. It’s about sharing...
by Tyson Madliger | Sep 15, 2014 | Automotive Social Media, Dealer Authority, Dealer Tips, General, News
In an ideal world, a dealership will do one of two things: they’ll hire a full time social media and content marketing person per rooftop to take advantage of the most important aspects of digital marketing for 2015, or they’ll hire us to do the same at a...
by Tyson Madliger | Sep 11, 2014 | Automotive Social Media, Dealer Authority, Dealer Tips, General, News
This is JD going rogue. Completely unauthorized. My team will probably be upset. It had to be said, though. It’s that important. In two decades in the automotive industry, I can only remember two times when I’ve been this frustrated. The first was around...
by Tyson Madliger | Aug 30, 2014 | Automotive Conferences, Dealer Authority, General, News
It’s here. Some car dealers dread this time as it means that they have to travel across the country to keep up with the latest and greatest. Others relish it because they get to travel around the country to see the latest and greatest. The Fall Automotive...
by Tyson Madliger | Aug 26, 2014 | Dealer Authority, General, News
Earlier this year, we wanted desperately to help our clients find the right chat solution. I explored many dealer websites and became upset at how abysmal most chat solutions had become, so I set out to review them to find one to recommend. After seeing the field and...
