by Brian West | Mar 5, 2022 | Automotive Advertising, Automotive Consultation, Automotive Industry, Business, General, Increasing Sales
Using modern sales techniques to break through the screens and attract in-market Gen-Z car shoppers. As Gen-Z enters the workforce and inevitably enters the pool of potential car buyers, sales teams are scrambling for ways to attract and interact in ways that are even...
by Caitlin Hightower | Jul 13, 2021 | Automotive Social Media, General, Instagram
Organic: important in the produce aisle, but even more important on your Instagram feed. And no, we’re not talking about filling up your account with photos of lush kale leaves or free-range eggs when it comes to exercising organic Instagram best practices. The...
by Mike Holland | Apr 14, 2021 | Automotive SEO, General
If you haven’t heard of it yet, then you might be missing out. Image SEO has quickly become a key component to the success of your online content and organic search rankings. But don’t worry. It’s not too late to optimize your visual content and start reaping the...
by Tabitha Flythe | Apr 1, 2020 | General
Because we are all in this together. It is safe to say that the COVID-19 pandemic took the automotive industry by surprise. Everyone knew that this was and is a serious illness, but no one saw the ripple effect that would take place once American life went from...
by Willis Williams | Sep 16, 2019 | Automotive Advertising, General, Offbeat Car News
When it comes to familiar names in automotive, the Chevy Blazer is one that is hard to forget. It’s safe to assume that everyone in the United States currently over the age of 35 probably knows someone that owned a Blazer at one point or another –...
by Tabitha Flythe | Jul 11, 2019 | General
A well-crafted marketing strategy is one that considers the target market of the brand’s ideal customer. Sometimes, and without intention, we can miss the mark when it comes to building a marketing strategy that includes the full scale of demographic profiles that...
