We’re Going to Get Through This

We’re Going to Get Through This

Because we are all in this together. It is safe to say that the COVID-19 pandemic took the automotive industry by surprise. Everyone knew that this was and is a serious illness, but no one saw the ripple effect that would take place once American life went from...
Inclusion in Your Dealership’s Marketing Message

Inclusion in Your Dealership’s Marketing Message

A well-crafted marketing strategy is one that considers the target market of the brand’s ideal customer. Sometimes, and without intention, we can miss the mark when it comes to building a marketing strategy that includes the full scale of demographic profiles that...
American Made: The Ford Mustang

American Made: The Ford Mustang

This Independence Day, we wanted to take a moment to recognize an iconic automobile that overflows with 100% American Pride. We had several options that would’ve been great, but when we thought about it, there was one vehicle that stood out from the rest –...
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