Marketing Pro Tip: Interrupt the Pattern

Marketing Pro Tip: Interrupt the Pattern

Are you ready to expand your dealership’s digital marketing in 2019? Let me guess, you’ve been ready all year! Or maybe you’ve been trying what feels like everything and still aren’t seeing the consistent sales that you are looking for...
The ABC’s of Automotive Acronyms

The ABC’s of Automotive Acronyms

Hey there! Allow me to introduce myself – I have been the Marketing Manager for the Dealer Authority team for almost three months now, having transitioned from the Commercial Real Estate Industry to the Automotive Industry for the chance to flex my creative...
Car Sales Burn Out: Three Ways to Avoid It

Car Sales Burn Out: Three Ways to Avoid It

Car sales is the greatest job in the world, I truly believe this. We sell vehicles we do not own to other people and get paid to do it. How awesome is that? Somewhere along my career I lost the magic. I still appreciated my job, but I forgot what a privilege it is to...
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