by Tabitha Flythe | Jun 13, 2019 | Automotive Advertising, Dealer Tips
You heard me right – Waze. This mapping application is running in second place for total active users, with 25.6 million people using the app daily. Google Maps is the mapping giant when it comes to daily users (154.4 million to be exact), and therefore it is...
by Katie Mares | May 9, 2019 | Dealer Tips, Increasing Sales
Why does it matter; why should you tailor the brand experience to the Decision Maker; the woman? Besides the fact that women are the original social media, sharing their stories of outstanding experiences and happenings in life with just about anyone that will listen,...
by Brian West | Mar 11, 2019 | Dealer Tips, Increasing Sales
Giant inflatable gorillas? Waving arm tube men? Strings of balloons? If your dealership is still wasting monthly budget on these gimmicks, it’s really time to reexamine your marketing strategy. It’s 2019 and the age of the informed shopper. The...
by Tabitha Flythe | Dec 13, 2018 | Dealer Tips
Are you ready to expand your dealership’s digital marketing in 2019? Let me guess, you’ve been ready all year! Or maybe you’ve been trying what feels like everything and still aren’t seeing the consistent sales that you are looking for...
by Tabitha Flythe | Dec 4, 2018 | Dealer Tips
Hey there! Allow me to introduce myself – I have been the Marketing Manager for the Dealer Authority team for almost three months now, having transitioned from the Commercial Real Estate Industry to the Automotive Industry for the chance to flex my creative...
by Tabitha Flythe | Oct 16, 2018 | Dealer Tips, Vlog
If the end goal is to get a customer to the showroom floor, then your website and the content and images that live on your site are a sneak peek into just how incredible your inventory is. That being said, it is crucial to make sure that the photos of your new and...
