by William Haynes | May 22, 2023 | Automotive Advertising, Automotive Consultation, Automotive Industry, Business, Dealer Tips, General
Many dealerships are still scrambling to implement comprehensive privacy and security programs before the FTC’s new rules go into effect on June 9th. While the FTC understands that full compliance won’t happen overnight, disregarding the new requirements could lead to...
by Caitlin Hightower | Nov 10, 2022 | Automotive Industry, Business, Dealer Tips, General
When it comes to regulatory agencies overseeing your dealership, the Federal Trade Commission is NOT one to be taken lightly! That’s why when we heard that the FTC Safeguards Rule for auto dealers got an update that will be enforced and effecting all automotive...
by Brian West | Mar 5, 2022 | Automotive Advertising, Automotive Consultation, Automotive Industry, Business, General, Increasing Sales
Using modern sales techniques to break through the screens and attract in-market Gen-Z car shoppers. As Gen-Z enters the workforce and inevitably enters the pool of potential car buyers, sales teams are scrambling for ways to attract and interact in ways that are even...
by Dealer Authority | Jan 3, 2022 | Automotive Industry, Business, Philosophy
The Year of Big Challenges and Creative Solutions The auto industry persevered through another unprecedented year of challenges affecting every aspect of the business. Now, let’s look back at the wild ride that was 2021 and see what experts predict for 2022. Broken...
by Tyson Madliger | Sep 9, 2019 | Automotive Advertising, Business, Dealer Tips
Google My Business is an excellent way to give a prospective shopper all of the information about where to find your business, how to contact you, and what services you offer, but did you know that Google My Business (GMB) also provides special tools for its users...
by Brooke Mikuski | Jun 19, 2019 | Automotive HR, Business, Philosophy
To be yourself in a world that is constantly trying to make you something else is the greatest accomplishment.Ralph Waldo Emerson There’s a lot of chatter these days on “being your most authentic self” at work. Ever since Facebook COO Sheryl Sandberg gave an inspiring...