by Tabitha Flythe | Jul 6, 2020 | Automotive Advertising, Automotive PPC, Automotive SEO, Automotive Social Media
Have you heard about Dealer Authority’s new digital marketing offerings for car dealers? You know that we handle social media, search engine optimization, and pay-per-click advertising, but did you know that Dealer Authority is now offering graphic design...
by Tabitha Flythe | Feb 19, 2020 | Automotive SEO
What do the latest Google updates mean to your dealership’s SEO? Google continually keeps search engine optimization specialists, much like ourselves, on our toes. When will the next update be here, and is it going to affect our client’s rankings? Luckily, since we do...
by Erika Simms | Feb 14, 2020 | Automotive SEO
When I hear the word cannibalizing, I can’t help but think of Hannibal Lecktor, the psychiatrist who ate his patients.”Hello Clarice,” comes to mind. Much like Lecter, you could be eating away at your keywords. The content you worked so hard on could...
by Jessica Robertson | Feb 3, 2020 | Automotive SEO
In Part 1 of Voice Search and Its Impact on the Automotive Industry we covered: How to use your authority as an auto dealer to be a trusted source for voice-search product info How voice search optimization goes hand in hand with standard SEO Steps to start...
by Kayla Maneen | Jan 28, 2020 | Automotive SEO, Dealer Tips
The odds are that you’ve run into terms such as “black hat” and “white hat” SEO as you’ve worked to optimize your website. And while you probably understand that “black hat SEO” is generally considered negative and...
by Sara Dean | Jan 17, 2020 | Automotive SEO
Link Building is not a new concept. It has been a staple of most SEO strategies in the past, but is it still relevant? The short answer? Yes. High-quality link building has never been more critical than it is today. It is a significant factor in how Google ranks your...
