The Millennial Misconception

The Millennial Misconception

There’s a strange misconception floating around the automotive industry that millennials (people born between 1981 and 1996) are somehow less inclined to work hard, be motivated, or be part of a strong sales team. Well folks, sit down and be prepared to possibly get...
Social Media: Content We Love & Hate

Social Media: Content We Love & Hate

I’ve always said that building social media content is like throwing a party… You have to be ready on time, be polite yet engaging, and give party goers a great combination of entertainment and insight into big topics. But time and time again, companies try to...