Microsoft VEHICLE ADS

Advertise your inventory on Bing

THIS IS WHAT WE DO.

Advertising Inventory on Bing

Microsoft has introduced a new ad type called “Vehicle Listing Ads” which allows car dealerships to display their inventory in the paid search shopping campaign sections on Bing search engine. This feature aims to make it easier for high-intent consumers to shop for vehicles with just one click, and gives early adopters an advantage over competitors..

What’s the advantage of Microsoft Vehicle Ads?

Bing Vehicle Ads are unique because they display detailed information on dealership inventory vehicles being advertised, such as make, model, year, price, condition, and dealership information. This information helps to provide a better shopping experience for the customer, leading to higher-quality traffic and conversions. Additionally, these ads are dynamic and optimized by Microsoft, making them more efficient and cost-effective compared to other ad formats.

STAND OUT FROM THE COMPETITION

This new ad format is new and you can stand out from the competition if you act quickly. Show actually inventory to consumers while the competition is still advertising with traditional PPC ads.

Google Vehicle listing ad image

We’ve been really happy with the results from the Vehicle Listing Ad campaigns. I can’t remember the last time we were able to practically flip a switch and immediately see an increase in phone calls and contact form fills.

Jacob Laue

Internet Director, Ray Skillman Auto Group

Key Performance Stats*

44%

Bounce Rate

b

1.32

Pages/Session

}

1:26

Session Duration

$0.54

Cost Per Click

1.0%

Click-Through Rate

*Based on an average of Google ad accounts that all spent a dedicated budget of $1500 for Vehicle Listing Ads.

Let us do the heavy lifting

We are a team of automotive and google experts

Dealer Authority are experts in setting up Microsoft Vehicle Ads, making the process simple and efficient. Our dedicated team has the expertise to monitor your budget and ads better than anyone else in the industry, providing you the lowest CPC. If you’re looking to give yourself a competitive advantage and start advertising on Bing before your competition, contact Dealer Authority now!

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Start a custom digital marketing strategy with Dealer Authority.

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