Your inventory. Another way to be discovered.

Microsoft
Vehicle Ads.

Microsoft Vehicle Ads put your dealership’s inventory in front of shoppers on Bing.

Show the vehicle. Share the details.
Give shoppers a reason to visit your dealership’s website.

Schedule a Call Explore the ad format
FROM SEARCH TO YOUR INVENTORY
Microsoft Vehicle Ads example showing vehicle photos, prices and dealership links on mobile
Inventory-led ads
Shopping intent
A path to your website
Give shoppers the details

Why Microsoft
Vehicle Ads?

Vehicle shopping is visual. Bing vehicle ads bring your inventory into the search experience, helping shoppers explore specific vehicles before visiting your website.

01 / THE VEHICLE

Show what’s on your lot.

Vehicle photos, make, model, and year help shoppers recognize the inventory that interests them.

02 / THE DETAILS

Make comparison easier.

Price, condition, and dealership information give people useful details while they consider their next vehicle.

03 / THE NEXT STEP

Bring them closer.

A dealership link gives interested shoppers a direct way to visit your website and continue exploring the vehicle.

Microsoft calls this format Automotive Ads. Ads are generated from an inventory feed containing vehicle information and images, with relevant inventory selected dynamically.

Explore Microsoft’s Automotive Ads
Let us do the heavy lifting

Microsoft Vehicle Ads.
Managed with purpose.

Automotive knowledge.
Hands-on campaign attention.

Dealer Authority helps make the setup process easier and monitors your advertising budget and campaigns. We bring an understanding of dealership inventory to your automotive paid search strategy.

Schedule a Call
SET UP

Start with your inventory.

We’ll discuss your dealership’s inventory, advertising goals, and the requirements for getting started on Microsoft Advertising.

MANAGE

Keep an eye on the campaign.

Our team monitors your ads and budget so campaign decisions stay connected to your dealership’s priorities.

REFINE

Keep the strategy moving.

Review performance and use what the campaign reveals to guide the next adjustments.

Part of your paid search strategy

Meet shoppers
on Bing.

Microsoft’s inventory ads give your dealership a way to advertise vehicles beyond Google. Consider how this channel fits your market, available inventory, and overall advertising budget.

Already exploring Google Vehicle Listing Ads? We can help you discuss the role of each platform in your dealership’s paid search plan.

Explore our paid search services
Vehicle listing campaigns

We’ve been really happy with the results from the Vehicle Listing Ad campaigns. I can’t remember the last time we were able to practically flip a switch and immediately see an increase in phone calls and contact form fills.

Jacob LaueInternet Director, Ray Skillman Auto Group
Your next opportunity starts here

Put your inventory
in front of shoppers.

Let’s talk about your dealership and how Microsoft Vehicle Ads could fit your marketing strategy.

Schedule a Call 888.963.9617sales@dealerauthority.com

Contact us today.

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