by Tyson Madliger | Dec 3, 2013 | Automotive Consultation, Dealer Authority, Dealer Tips, General, Philosophy
When you’ve been deeply immersed in digital marketing for as long as I have, you often take for granted that the things that seem obvious don’t always makes sense to everyone. In the world of search, social, and content marketing, it’s important to...
by Tyson Madliger | Dec 1, 2013 | Automotive Content, Dealer Tips, General
When we first started using Tumblr in my former company about six years ago, we had challenges finding the real value for dealers. Sure, it was a quick and easy blogging platform that had a growing community and the potential for greatness, but the community within...
by Tyson Madliger | Nov 29, 2013 | Automotive Social Media, Dealer Tips, General
It’s commonly overlooked. I wish I could say that it never happened to me, but after reviewing my Facebook pages and social media tools accounts, I realized that I had made the same error a couple of times. One thing is certain: I’ll (hopefully) never make...
by Tyson Madliger | Nov 28, 2013 | Dealer Tips, General, Offbeat Car News, Video Marketing
I’m ashamed to admit that I didn’t see this video until just now. It’s old. Hundreds of thousands have seen it and its different variations on YouTube. Millions have probably seen it on television. I’m just seeing it now. Thankfully, it’s...
by Tyson Madliger | Nov 26, 2013 | Dealer Tips, General, Reputation Management
There are plenty of techniques and services available to help businesses get more reviews on sites like Google, Yelp, and DealerRater. While these services often (but don’t always) work well to get more reviews, the cost to make it happen can often be used...
