by Tyson Madliger | Dec 12, 2013 | Dealer Authority, General, News
In what we hope to be the first of many exciting partnerships in the future, Dealer Authority and IM@CS have formed a channel partnership. In it, Dealer Authority will be working in conjunction with IM@CS’ search and social teams to enhance their product...
by Tyson Madliger | Dec 11, 2013 | Automotive Advertising, Automotive PPC, Dealer Tips, General
There are certain simple rules that apply to nearly all landing pages. Some of those rules are solid and should never be broken. Others require tinkering based upon the situation, but even those must be tempered with common sense in order to make sure you’re not...
by Tyson Madliger | Dec 9, 2013 | General, Offbeat Car News, Social Cars
The 1996 Toyota Supra Twin Turbo was the first one to not offer a manual transmission and made the targa roof standard.
by Tyson Madliger | Dec 9, 2013 | Automotive Advertising, Automotive PPC, Automotive Social Media, Dealer Tips, General
Finally, Google is using their extreme reach to a large chunk of the internet to make their Google+ social network more effective for businesses. The announcement of +Post ads is by far the most exciting news to come out in a long time from a business perspective for...
by Tyson Madliger | Dec 6, 2013 | Dealer Authority, Dealer Tips, General, Increasing Sales, Philosophy
During my years with KPA, there were dozens of things that I can attribute to the company as important moments of truth in my professional journey. I learned the essence of company culture, something that KPA has always held at the highest pinnacle of importance and...
