by Tyson Madliger | Feb 19, 2020 | Automotive SEO
What do the latest Google updates mean to your dealership’s SEO? Google continually keeps search engine optimization specialists, much like ourselves, on our toes. When will the next update be here, and how is it going to affect our client’s rankings? Luckily, since...
by Tyson Madliger | Dec 9, 2019 | Automotive Advertising, Automotive PPC, Automotive SEO, Automotive Social Media
Over the past several years, digital marketers have been hyper-fixed on social media influencer marketing. Industry leaders wrote blog after blog, singing the praises of partnering with a celebrity from the marketer’s industry or a profile that has a high amount of...
by Tyson Madliger | Nov 8, 2019 | Automotive PPC
Many co-opped pay-per-click providers claim that automation is the way to go. They are of the opinion that the only way to rank in your dealership’s local area is by bidding on their canned keywords that are exactly the same for all dealerships, in all locations. What...
by Tyson Madliger | Oct 21, 2019 | Automotive PPC
Pay-per-click is the old faithful of the automotive industry because it works! Since its creation in October of 2000, PPC has provided car dealers the ability to reach shoppers that are actively searching for a new or pre-owned car. With search engines like Google,...
by Tyson Madliger | Oct 16, 2019 | Automotive Advertising, Dealer Tips
As a marketer and visual strategist, I am always on the hunt for new ways to improve and advance our internal and external marketing strategies, and how these strategies can be applied to the way we approach our clients’ digital presence on social media, on...
