by Tyson Madliger | Sep 5, 2023 | Automotive Advertising, Automotive Industry, Automotive Social Media, Dealer Tips, Digital Marketing, General, Social Cars
For years, digital marketers relied on cookies to track customers and target ads, filling an enormous “cookie jar” with data. But privacy concerns have regulators and browsers planning to raid the cookie jar, with some eliminating third-party cookies altogether in...
by Tyson Madliger | Mar 16, 2023 | Automotive Advertising, Automotive Consultation, Dealer Analytics, General
Most of us know that Google’s Universal Analytics is going away in favor of the new and improved Google Analytics 4 (GA4) platform. The real question is, how will it help your dealership? The Automotive Standards Council (ASC) is leading the charge in creating better...
by Tyson Madliger | Jan 10, 2023 | Automotive Industry, Automotive SEO, Dealer Tips, General, Increasing Sales
Are you looking for ways to extend your dealership’s reach? Do you want to leverage the power of Google to reach more customers, generate more leads, and increase your sales? If so, this Google Dealer Solutions Guide is for you. As the premier digital marketing agency...
by Tyson Madliger | Mar 26, 2021 | Automotive SEO, Dealer Websites
Google’s Core Algorithm Update in May 2021 It’s the most wonderful time of the year – when Google updates its algorithm for the one-thousandth time and sends digital marketers scrambling to double-check if their client’s sites are in top-notch condition before...
by Tyson Madliger | Jan 27, 2021 | Automotive Advertising, Automotive Social Media, Dealer Authority, Dealer Tips, News
Data privacy was a popular topic in 2020, and rightfully so. What is ethical, or even legal, when it comes to consumer data? This is a question that tech giants, lawmakers, and advertisers are trying to figure out. Historically, advertisers could build audiences from...
