by Jessica Robertson | Mar 19, 2019 | Automotive SEO
While some “experts” in the industry may argue that Voice Search doesn’t affect the car business, at Dealer Authority we know that brushing the fastest growing search trend under a rug doesn’t make our clients sleep better at night. The automotive industry has always...
by Jessica Robertson | Jan 18, 2019 | Automotive SEO
It’s a slice of the optimization pie that often gets overlooked, but none the less plays an integral role for optimizing a landing page to the fullest. We’re talking about applying alt attributes to your images and why it’s important for SEO. Whether you...
by Jessica Robertson | Dec 30, 2018 | Automotive SEO, Dealer Websites
Optimize Your Content to the Fullest Whether you’re a seasoned SEO vet or a newbie on the block just trying to figure out what search engine optimization actually means, adjusting your SEO Goals for 2019 is an important step forward so that your website and the...
by Jessica Robertson | Nov 6, 2018 | Increasing Sales
Online car dealership reviews are the new word-of-mouth marketing. Before visiting your showroom, most car shoppers will perform research on the internet to learn about both their vehicle of interest and which dealership to choose. One of the quickest and most...
by Jessica Robertson | Sep 28, 2018 | Automotive Social Media
Instagram is a fantastic way to reach your ideal customer simply by showcasing the inventory that you have on the lot through images. Get your online shoppers excited about making a trip into the dealership showroom by showing them the possibilities of their purchase...
