by Jessica Robertson | May 11, 2022 | Automotive Advertising, Automotive Social Media, General
Whether you recently acquired a new dealership or you just can’t tell who owns your current dealership’s Facebook Business Manager, figuring out how to claim Facebook Page Ownership doesn’t have to be shrouded in mystery. Follow these steps to take...
by Jessica Robertson | Apr 8, 2022 | Automotive Advertising, Automotive Content, Automotive PPC
What Google’s New Auto Ads Mean to Your Digital Strategy Just when you think you’ve nailed down your digital marketing strategy, Google makes a major update. Let’s dive into this new game-changing Vehicle Ads program and see what it means for your...
by Jessica Robertson | Mar 23, 2020 | Automotive Content, Automotive SEO, Dealer Tips, Dealer Websites
With some restrictions being lifted on what platform a dealership can represent itself on, many car dealers are in the process of switching website providers. Many dealers opting for change may have been locked into a contract with CDK Global, now known as Sincro...
by Jessica Robertson | Feb 3, 2020 | Automotive SEO
In Part 1 of Voice Search and Its Impact on the Automotive Industry we covered: How to use your authority as an auto dealer to be a trusted source for voice-search product info How voice search optimization goes hand in hand with standard SEO Steps to start...
by Jessica Robertson | Mar 19, 2019 | Automotive SEO
While some “experts” in the industry may argue that Voice Search doesn’t affect the car business, at Dealer Authority we know that brushing the fastest growing search trend under a rug doesn’t make our clients sleep better at night. The automotive industry has always...