by Brian West | Sep 11, 2026 | AI, Automotive Advertising, Automotive Consultation, Automotive Content, Automotive Industry, Automotive SEO, Automotive Social Media, Dealer Authority, Dealer Tips, Digital Marketing, Infographics, Marine Industry
Stellantis MAAP Pricing: What Chrysler, Dodge, Jeep and Ram Dealers Need to Know Starting October 1, 2026, Stellantis dealers will see major changes to the way new Chrysler, Dodge, Jeep and Ram vehicles can be advertised. The new Stellantis Marketing Covenant brings...
by Brian West | Aug 25, 2026 | AI, Automotive Advertising, Automotive Consultation, Automotive Content, Automotive Industry, Automotive SEO, Automotive Social Media, Dealer Authority, Dealer Tips, Digital Marketing, Infographics, Marine Industry
Getting The Most Out of Paid Search For Boat Dealers Paid search gives boat dealers a way to reach shoppers who are actively looking for boats, marine services, financing, parts, and other products online. A strong strategy can place your dealership in front of...
by Brian West | Aug 3, 2026 | AI, Automotive Advertising, Automotive Consultation, Automotive Content, Automotive Industry, Automotive SEO, Automotive Social Media, Dealer Authority, Dealer Tips, Digital Marketing, Infographics
The Evolution of Automotive Search Authority Ten years ago, automotive search engine optimization was a straight line. If you wanted a dealership to rank higher on Google, you optimized the website, claimed your Google Business Profile, earned backlinks, published...
by Brian West | Jul 10, 2026 | AI, Automotive Advertising, Automotive PPC, Dealer Authority, Dealer Tips, Digital Marketing, General
Virtual BDC Automotive: Why More Dealerships Are Moving Beyond the Traditional BDC For years, the Business Development Center has been one of the most important departments inside a dealership. A strong BDC helps turn leads into appointments, follows up with shoppers,...
by Brian West | Jun 26, 2026 | Automotive PPC, Dealer Authority, Dealer Tips, Digital Marketing, General, VDP Marketing, Video Marketing
The Right Automotive CRM Runs Your Whole Sales Floor Choosing the best CRM for car dealerships is one of the most important decisions your store will make. The right automotive CRM becomes the central nervous system of your sales operation, while the wrong one leaves...
