The rules of the game have changed… again. Just when an automotive SEO company believes that they have the system figured out, Google and Bing go and change it all over again. This is a good thing for dealers who have the right automotive SEO partner. At Dealer Authority, we embrace change. We desire it. Every[…]
Dealer Authority Services
In February, 2014, we set out to find the best PPC partner in the automotive industry. We knew that our strengths were in organic search marketing and social media and we assumed that we could identify a service that shared our mindset of domination and having the best possible product available to car dealers. We[…]
By Tyson Madliger Automotive Social Media, Our Services, Uncategorized Jan 01, 2015
Return on investment. It’s a term that is thrown around in the automotive industry by vendors to catch the attention of prospective dealers, but so many times the costs do not match the results. That’s not across the board, but particularly in the realm of automotive social media, the ROI is often minimal.
By Tyson Madliger Automotive Social Media, Dealer Tips, General, Uncategorized Jan 02, 2014
Social media seems to be in a constant stage of flux. The tactics and strategies that were in play yesterday might not work as well tomorrow… or may work even better. Keeping up with everything is both the biggest challenge and our biggest advantage; the industry is moving too quickly for the bulk vendors to[…]