Dealers who are ready to utilize aggressive, proven strategies for selling cars through social media are looking for Dealer Authority. Our hands-on style of building a true partnership with our clients combines nicely with the cutting-edge techniques that have made our company grow tremendously since our formation in November, 2013. Here are four differentiators that[…]
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By JD Rucker Automotive Social Media, Dealer Authority, Dealer Tips, General, Uncategorized Apr 03, 2016
We’ve been noticing some interesting information and “tips” being passed around and wanted to come up with a way to discuss the things we see as a group and share them with you. So, we’re starting a series called Just Ask DA as part of our #DABehindTheScenes initiative. We’re asking our team for input on topics we[…]
By Willis Williams Automotive Social Media, Dealer Authority, Dealer Tips, General, Uncategorized Mar 30, 2016
Facebook has been making some noise lately with several new features that have definitely changed a user’s experience. The most noticeable ones right now are with video, insights and emoji-likes. If you’re a savvy digital marketer, these changes can be used as an essential part of your campaigns. Here’s the basics of what you should[…]
By JD Rucker Automotive SEO, Dealer Authority, Dealer Tips, General, Uncategorized Mar 21, 2016
In the very beginning of our journey, we knew one thing for certain. We wanted to offer automotive SEO solutions that were exclusive to a market. It’s not that you can’t do SEO for more than one dealership with the same brand in the same metro area, but it doesn’t make sense to have more[…]
So, you’ve had your website built. You’re excited about getting all of the new gadgets, widgets, and popups going so you can drive more business through the wonderful world of the internet.
By Subi Ghosh Dealer Authority, General, Uncategorized Dec 07, 2015
Have you ever viewed the industry as a high school? Think about it for a minute. I’ve had this theory for some time. My brain sees really odd trends. I don’t know why or how but that is how I visualize anything. This particular theory is something I thought of and discussed with a few[…]
Some of our readers may have noticed that I haven’t been posting very much on the various automotive networks since August. This wasn’t the result of an extended vacation or a trip around the world. My thoughts and efforts have been squarely placed on the evolution of the automotive industry and how that will affect[…]
By JD Rucker Automotive Consultation, Dealer Authority, Dealer Tips, News, Our Services, Uncategorized Sep 21, 2015
We are ecstatic to announce that we’re adding a new wrinkle to our offering. Our only regret is that we didn’t recognize our ability in this regard sooner. Today, we’re officially offering consultation to our clients!
Another dealership website analysis and digital marketing proposal went into the books yesterday. We looked at what a dealership was doing and made recommendations about what they should be doing in the near future. The response was similar to what we typically receive. “Nobody’s ever recommended that we do it like that,” they told us.
By Nathan Ehinger Offbeat Car News, Uncategorized Aug 03, 2015
When GM decided to come back into the mid-sized truck segment weekend warriors across the nation rejoiced at the thought of being able to get their hands on a model from GM that offered what they needed. These hard working folks know they don’t need all the work and power that is found in the[…]